BusinessDesignRetail

Coach CEO Champions American Design in China Market Amid Tariff Uncertainty

Coach CEO Todd Kahn reveals how American design fuels success with Chinese consumers despite tariff tensions. The brand reports strong growth in Greater China while leveraging social media to capture Gen-Z shoppers worldwide through holistic retail experiences.

Coach’s Strategic Positioning in China

Coach CEO Todd Kahn has expressed confidence in the brand’s ability to succeed with Chinese consumers, attributing this advantage to American design principles. According to Fortune‘s interview with Kahn, Coach’s parent company Tapestry saw Greater China revenue grow 5% to $1.1 billion in its last fiscal year, even as other foreign brands struggle against domestic competitors. “A great bag is a great bag everywhere,” Kahn stated, emphasizing that Coach’s brand positioning “aligns really well with the young Chinese consumer.”

BusinessManufacturingTrade

Former Coach CEO Claims US Manufacturing Can’t Match Overseas Value for Luxury Bags

The former CEO of Coach stated that achieving optimal value in luxury bag production necessitates manufacturing outside the United States. His comments come as companies navigate tariff uncertainties while maintaining global supply chains. Industry leaders remain divided on shifting production to the US amid ongoing trade policy debates.

Overseas Production Essential for Value, Says Former Coach Leader

According to recent reports, the former CEO of luxury brand Coach has stated that producing high-quality bags at competitive prices requires manufacturing outside the United States. Lew Frankfort, who served as Coach’s chief executive from 1985 to 2014, made these comments during a podcast interview with Yahoo Finance’s Opening Bid, sources indicate.