Vimeo Expands Apple Vision Pro 3D Video Support with New Formats and Features

Major 3D Format Expansion

Vimeo has announced support for multiple new 3D video formats on Apple Vision Pro, sources indicate from the company‘s REFRAME event today. This expansion builds upon their existing Spatial Video support that launched in October last year, marking a significant step in making Apple’s mixed reality headset a more versatile platform for immersive content.

Major 3D Format Expansion
Understanding the New 3D Formats
Broader Platform Enhancements
Industry Implications

According to reports, the immediate addition includes VR180 format support, with plans to integrate Apple Immersive Video and Apple’s Projected Media Profile by the end of this year. These developments suggest Vimeo is positioning itself as a primary distribution platform for next-generation 3D content on Apple’s spatial computing device.

Understanding the New 3D Formats

VR180 Format Now Available, according to recent research

Analysts suggest VR180 represents one of the most accessible 3D video formats available to creators. The format provides a wide 180-degree field of view in stereoscopic 3D, typically easier to produce than full 360-degree video since only one direction needs to be captured. This accessibility likely means Apple Vision Pro users will see a substantial increase in available VR content through Vimeo’s platform.

Apple Immersive Video Coming Soon, according to technology insights

Apple’s preferred format for 3D content, Immersive Video, represents the high-end standard for Vision Pro experiences, according to industry reports. These videos are recorded in stereoscopic 8K with Spatial Audio and utilize specialized projection algorithms that account for specific camera parameters, resulting in significantly less distortion than standard VR180 content. The report states Apple has used this format exclusively for their original Vision Pro content, including recent releases like the Wild Life orangutan episode.

Currently, Apple Immersive Video is reportedly only available through the Apple TV app outside mainland China, and through Migu Video and Tencent Video within China. Vimeo’s upcoming support will mark the first true third-party platform for distributing Apple Immersive Video content, potentially expanding creator access to this premium format.

Apple Projected Media Profile (APMP)

Introduced at WWDC25, Apple Projected Media Profile represents a flexible new standard that supports 180°, 360°, and Wide FOV video formats. According to developer documentation, APMP allows 3D cameras to specify projection algorithms, camera details, and other metadata, ensuring captured videos are optimally viewable on Apple Vision Pro. Vimeo’s implementation will reportedly enable creators to “capture in Blackmagic cameras, edit in Final Cut Pro, and distribute directly via Vimeo,” creating a streamlined professional workflow.

Broader Platform Enhancements

Beyond the 3D format expansions, Vimeo has announced numerous other features at their REFRAME event, though specific details remain limited. The company appears to be making significant investments in their spatial computing capabilities, suggesting confidence in the growing market for immersive content.

Industry Implications

The expansion of 3D video format support on Vimeo signals growing industry commitment to Apple Vision Pro as a legitimate platform for professional immersive content. With watching immersive content considered Apple Vision Pro’s greatest strength, according to industry analysts, support from major platforms like Vimeo could accelerate content creation and adoption.

These developments come as spatial computing continues to evolve from niche interest to mainstream production. The availability of multiple 3D formats on a single distribution platform gives creators more flexibility in choosing the right technical approach for their projects while ensuring broad accessibility for Vision Pro users.

References

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Breakthrough in Quantum Materials Research

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