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Business Insider has recruited marketing executive Josh Oshinsky as its new Vice President of Creative Strategy. The appointment brings together two decades of experience from PepsiCo and Sports Illustrated to bridge editorial and commercial operations. Sources indicate Oshinsky will focus on developing integrated marketing packages for Business Insider’s partners.
Business Insider has reportedly hired Josh Oshinsky as Vice President of Creative Strategy, according to company announcements. The appointment signals a strategic move to strengthen integration between editorial content and marketing initiatives at the prominent business publication. Oshinsky will join the Global Marketing and Sales team with responsibility for unifying the newsroom, live events, video, and creative departments.
